17,000+
Views on Vimeo
12,000+
Views on YouTube
The Brief
To promote a long lasting and world-famous club, we were asked to create a promotional video for Wicker Camp Thai Boxing Gym. We wanted to show the hard work and determination that the champions of the club have put in, through eye catching visuals and talking head testimonials, a great way to engage directly with your audience.
The key to success in promotional video content is to be relevant, honest and useful. In the sports and leisure industry, clubs and trainers must also position their services in front of a relevant audience, providing rewarding content for their audiences which can drive enthusiasm, passion and motivation.
Video Outcome
Our short documentary video, produced for Wicker Camp, would double as both an informative video for existing gym trainers, and an outreach to the greater Muay Thai community. In order to gain maximum coverage, it was important to produce an engaging and natural video that would become a showcase feature on many martial arts and Muay Thai websites.
Since its launch, the video has been selected by numerous high profile industry websites. Blogs, social media pages, and groups - spreading entirely organically, which is a testament to our dedicated video production services team. If you are thinking of elevating your business with a promotional video, we’ve outlined five reasons why you should.
"The excellent video has had a huge impact on gym morale AND attendance. We've noticed more energy and enthusiasm from our current students and a happy return from some older students who have started back because they saw the video! Our adult beginner classes are absolutely rammed at the moment.... Thank you so much." - Director, Wicker Camp
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